Luxury timepieces are not just a fashion statement. They can also be considered an emotional investment. After all, your future generations will love them as much as you do. Like the masterfully written advertisement of Patek Philippe says: “You never actually own a Patek Philippe. You merely look after it for the next generation.” Truly iconic.

Smartphones do have an inbuilt clock system and you can check whenever you need it, but nothing compares to the beauty and elegance of a timepiece. Confused about which luxury watch to buy in 2021? One you'll be proud to pass down the family line? Discover the latest and  most popular watch brands and invest in your favourite brand today. Let us have a glance at the best luxury watches to buy in 2021 for you and your loved ones:


Ever seen a luxury watch list without mentioning the most titular and recognizable brand - Rolex - in it? Undoubtedly the most famous luxury watch brand of all time, the reputation credits go to their watchmaking skills and finely-tuned craftsmanship. The secret behind their higher average resale value is their high-grade materials. It is a testament to their irrefutable wear and tear. Rolex has the perfect blend of extreme durability and precision technology along with exemplary design.

Manufactured in the harshest conditions, these watches are available in a wide range of colours and sizes. Enhance your evening party look by wearing Rolex on your wrist! Rolex Daytona Platinum Ice-Blue Arabic Dial is a very rare platinum watch with an ice-blue dial and Arabic numerals. Available at £149,995.00 with a 12-month warranty, it also has a brown ceramic bezel, shimmery sapphire glass, platinum Oyster bracelet, solid case back and it is waterproof up to 100 meters and powered by an automatic movement.

Another masterpiece you can gaze at is Rolex Day-Date 40 60th Anniversary 18ct White Gold Olive Green Dial. Available at £33,995.00 with a 12-month warranty, this luxury watch is made up of an olive green dial, a fluted bezel, self-winding movement, a president bracelet, 70 hours power reserve, and waterproof up to 100 meters/ 330 feet.


Well-known for inventing the very first wristwatch, Patek Philippe & Co. is one of the most luxurious watches brands across the globe. If you are considering Rolex as a status symbol, Patek Philippe is the novelty to those who live a luxurious lifestyle. This Swiss brand is the most unique in Geneva today delivering magnum opus works including Nautilus, Aquanaut, and many more.

They have catered to high-profile clientele including the famous philosopher James Ward. Their most complex projects have been approximately $11,000,000 and it took almost 8 years to complete. Enrich your business conference look by wearing Patek Philippe on your wrist! Custom Diamond Set Patek Philippe Nautilus Rose Gold Watch is an astounding luxurious and customized watch with studded diamonds on the case and bracelet as well. Available at £79,995.00, there is also a custom diamond-paved dial, custom rose gold bezel set with baguette-cut diamonds.

Go to the website, buy this watch today and relish this luxury Looking for something unique and jaw-dropping? Click here and gaze at this amazing luxurious piece made up of stainless steel and round brilliant diamonds. Available at £69,995.00, you can buy this watch with a 12-month warranty.


Franck Muller is a watchmaker based in Switzerland who started making watches in 1992. Franck Muller watches are known for their modern design and traditional craftsmanship. Surprisingly, these watches are usually worn by celebrities and renowned global icons such as Demi Moore, Jose Mourinho, Elton John, and many others. The affluent watches are recognized for the distinctive designs, colour pallets, and high-standard materials.

Not to forget, the luxurious watches are made with finesse and other jaw-dropping features that push forward the watchmaking boundaries across the globe. Franck Muller Diamond Set Brown Leather Watch is specially customized with diamonds fitted on the case and bezel of the watch. Available at an affordable price, you can buy this watch with a 12-month warranty.


Best known for delivering Panthere jewellery pieces and love bracelets, Cartier is another example of the best luxury brand offering quintessential timepieces. Tank Watch is a highly sold one amongst all of them. It is designed by Louis Carter that achieved success instantly and is now worn by various A-Listers Looking for the most celebrated watch brands to enrich your party looks? Choose Cartier and you will never regret your decision!

We have the best model of Cartier with us in stock for you. Cartier Midi Yellow Gold Factory Diamond Watch is studded with sparkling factory diamonds on the case and bezel. This luxurious piece has an eye-catchy white dial with black Roman numerals, blue hands, gleaming sapphire glass, solid case back, and an amazing brown alligator strap that gives a royal look. Available at £12,995, you can buy this extraordinary watch with a 12-month warranty.


Jules-Louis Audemars and Edward-Auguste Piguet were childhood friends who founded this luxurious watch brand in 1972 along with their Royal Oak Designs. Their masterpieces are embellished in substantial, non-precious metal, and stainless steel casing rather than the old and traditional delicate gold. These features keep Audemars Piguet ahead of all the luxury brands in terms of sustainability.

The brand is highly respected around the world because of its production of an underwater version of iconic watches. Audemars Piguet Royal Oak Offshore Custom Diamond Watch is available in rose gold colour with flickering round brilliant diamonds on its case. Available at £29,995.00 with 12 months warranty, it has an eye-catchy custom diamond-paved dial, custom rose gold bezel set with baguette diamonds, a black rubber strap, and an astonishing rose gold clasp.

Still, looking for a different design? Custom Diamond Set Audemars Piguet Royal Oak 41 Baguette Diamonds Watch is a dazzling watch featuring a custom white gold case with gold bezel and custom white and gold bracelet. It is made up of diamonds completely using VS1 baguette-cut diamonds. Available at £94,995, you can buy this stunning watch with a 12-month warranty.


Switzerland has been ruling the world by providing staggering watches for a luxurious lifestyle. Royal brands such as Rolex and Patek Philippe are still ruling the watch industry. Richard Mille is is now turning up as an independent timepiece manufacturer to shake up the status quo. It creates futuristic and unique watches that can make you fall in love with the brand.

Wear this startling timepiece on your wrist and own a product of horological artistry, avant-garde engineering, and posh culture. Over and above all, are you a sports lover? If yes, add a royal touch to your luxury watch collection today by choosing Richard Mille. The dream watches are made especially for the ones who love motor sports and luxury sports cars. Amazing right?

Richard Mille Custom Diamond Set Bezel has a case diameter of 40*50 mm and a power reserve of approximately 55 hours. Available at an affordable price with 12 months warranty, it has sapphire glass, double-fold clasp, titanium buckle, and a robust black rubber strap. Such a bespoke model has custom diamonds in it with a Rose gold case and bezel set by the in-house experts.


Hublot was founded in 1980 by Carlo Croco. He had a strong desire to create his own watch and make a mark in the watch industry. Now, Hublot is the world-renowned watch brand known for its contemporary rubber strap that is never seen before in any of the watches. Since then, the brand has continued to deliver pioneer watches with bewildering cases and materials. Their traditional watchmaking techniques are combined with current and latest innovations.

Using juxtaposed materials and classic designs, Hublot never fails to impress their luxury watch users. Custom Diamond Set Hublot Watch is made up of stainless steel and customizable shimmery diamonds on the case and bezel. Available at £9, 995, you can buy this stunning watch with a 12-month warranty. Additionally, it also features a red camo rubber strap, black dial, 44 mm case, steel clasp, and a wonderful sapphire glass along with an automatic self-winding movement.

Whether you are on the hunt for a new, or pre-owned grandeur watch for sale, our inventory is all set to satisfy your needs, taste, and budget as well. Time4Diamonds is the leading watch, jewellery, and customization specialist offering a wide range of luxurious products for customers. Luxury watches are much more than a status symbol of taste and class. It advises people to indulge in not only business investments but also in sentimental ones. So, what are you waiting for?

Visit our website today and explore the legendary and iconic models. Select your favourite luxurious watch today at the best price. Much more than fashion flair and impeccable taste, such royal timepieces can enrich your overall look in crazy times and let you cherish and treasure every moment of your day in style. Don’t waste your time and embark on your opulent watch shopping journey with us today!